Job Responsibilities:

Val serves as the manager of the Duke Innovative Design Agency (DiDA). She consults with student organizations regarding their communications and marketing needs, and provides oversight of OSAF’s print- and web-based communications and marketing strategy and implementation.

Educational Background:

• M.S. Technical Communication - North Carolina State University (in progress; anticipated completion in 2010)
• B.A. English and Art History - Gettysburg College, 2003

Past Professional Experience:

• Senior Assistant Director of Admissions and Coordinator of Communications, Gettysburg College (2004-2007)
• Admissions Counselor, Allegheny College (2003-2004)

Professional Associations:

• American Marketing Association (AMA) - current
• National Association of Student Personnel Administrators (NASPA) - past
• National Association of College Admission Counseling (NACAC) - past

Research Interests:

• The marketing of higher education
• Communication and project management practices in the realm of higher education administration

• Traveling
• Running, hiking, and kayaking
• Scrapbooking
• Reading (favorite authors include Bill Bryson, Chuck Klosterman, David Sedaris, and John Updike)